Butterfinger Halo Havoc

Grab created Butterfinger Halo Havoc to co-promote the release of Halo Infinite and the crispety goodness of Butterfinger. Using Butterfinger’s iconic bar break, Halo’s Master Chief, and the popularity of retro gaming on Twitch, we created Butterfinger Halo Havoc -- a minigame inspired by Atari's Asteroids in which viewers earned points by shooting Butterfinger asteroids. Those at the top of the leaderboard by the end of the stream won an Xbox Series X! The minigame was featured on some of the top channels on Twitch, and introduced a fun, competitive experience to the stream.